In New York, Arts Trump Social Causes for Philanthropic Recognition

Tuesday, June 29, 2010

In New York, Arts Trump Social Causes for Philanthropic Recognition

 

Arts-related giving and activity by New York’s wealthy generate more media attention and carry more social cache than philanthropic efforts to fight poverty and disease, according to Crain’s New York Business.

Large donations to institutions such as the Lincoln Center, the Metropolitan Museum of Art, and the New York City Ballet are well covered in the press, and serving on major arts boards can raise members’ social standing and improve business ties, Crain’s writes. By contrast, when the New York investment managers Fiona and Stanley Druckenmiller, who focus on medical and economic charities, ranked No. 1 on the latest Chronicle of Philanthropy list of top givers, “many in the city's nonprofit world wondered, 'Who?’”

Experts say the city's elite put great value on major arts institutions, and gifts to such organizations garner public attention because they are often landmarks frequented by residents and tourists, unlike new hospital wings or university buildings.

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A dancer in a black tutu and leotard and pointe shoes stands on one leg, with the other leg extended behind the body in a straight line. One arm is raised above the head and the other extended to the back parallel to the extended leg. The school director is opposite the dancer and wears a red DTH logo t-shirt and black pants and ballet slippers. She holds the hand of the arm raised above the dancer’s head with one arm and her back arm is extended and she is smiling at the student.

 

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A dancer in a black tutu and leotard and pointe shoes stands on one leg, with the other leg extended behind the body in a straight line. One arm is raised above the head and the other extended to the back parallel to the extended leg. The school director is opposite the dancer and wears a red DTH logo t-shirt and black pants and ballet slippers. She holds the hand of the arm raised above the dancer’s head with one arm and her back arm is extended and she is smiling at the student.

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